“Here are five toxic food chains to avoid at all costs.”
TikTok hooks that work this week
Real opening lines from TikTok videos that are taking off, sorted by hook type and niche. Pick a pattern, adapt it to your product or channel, and film the first two seconds.
From videos with 50,000+ views in the niches YoTrends tracks. Checked for quality and safety before they appear here.
Ten hook types, with real examples
Most strong openings fall into a handful of patterns. Here is what each one does, how many of this week's hooks use it, and one real example.
Question16 hooks
Open with the question your viewer is already asking.
“Why buy expensive cookie pie when homemade hits the spot?”
Bold claim13 hooks
Say the surprising thing first, then prove it.
“You're not gonna believe me when I say this, but TikTok will literally build your content for you.”
POV
Put the viewer inside the moment.
Story opener17 hooks
Start mid-story: a time, a place, a problem.
“We're 82 years old and this is our morning routine.”
Numbers and lists58 hooks
Promise a number and deliver it fast.
“Here are five toxic food chains to avoid at all costs.”
Challenge or test20 hooks
Set a test the viewer wants to see finished.
“This girl will do skincare with artificial products, while this other girl will do skincare with natural products.”
How-to102 hooks
Name the result, then show the steps.
“How to gua Sha correctly if you want to get snatched, stop doing it randomly and follow this routine.”
Reveal or result44 hooks
Lead with the result, explain after.
“I'm gonna tell you exactly how the YouTube algorithm works as someone with 30 million subscribers.”
Relatable moment9 hooks
Name a situation everyone has been in.
“Have a big family and already thinking about where everyone's staying for Thanksgiving or Christmas this year.”
Warning or mistake21 hooks
Call out the mistake your viewer is making.
“Stop using the plus button to post pictures on TikTok.”
Best hooks of the week
27 examples picked from this week's 300 hooks out of 1,500 TikTok videos: complete lines with a strong start, a few for each hook type. Each card links to the original video.
“We're 82 years old and this is our morning routine.”
“How to gua Sha correctly if you want to get snatched, stop doing it randomly and follow this routine.”
“I'm gonna tell you exactly how the YouTube algorithm works as someone with 30 million subscribers.”
“Stop using the plus button to post pictures on TikTok.”
“Why buy expensive cookie pie when homemade hits the spot?”
“This girl will do skincare with artificial products, while this other girl will do skincare with natural products.”
“Have a big family and already thinking about where everyone's staying for Thanksgiving or Christmas this year.”
“You're not gonna believe me when I say this, but TikTok will literally build your content for you.”
“Here are five more toxic food chains to avoid at all costs.”
“You wanna hear some small town gossip in a town you ain't never heard of?”
“These are DIYs you can do to make your home look way more expensive on a budget.”
“Well, now that I moved out, do you wanna see my house?”
“This is going to be a hard pill for many men to swallow.”
“Do you want to look like this?”
“I keep seeing this trend everywhere, so let's do it.”
“I love coffee, I love red wine, but I also want white teeth, especially with my wedding coming up.”
“Sewing is not a difficult task.”
“Here are the only five Fidelity index funds that everyone should know about.”
“This is a school day in my life.”
“Here's exactly how you can go viral on easy mode right now.”
“Let me show you what the future of social media looks like, okay?”
“If you have sensitive teeth but want whiter teeth, listen to this.”
“What do you eat in a day?”
“Trying the viral TikTok McDonald's order trend.”
“Are you seeing my skin right now?”
“Everything that I'm running here is free, and I'll show it to you.”
All 300 hooks of the week, sorted by your niche and turned into scripts, are in YoTrends. Get them free.
How to use a hook without copying it
Pick the pattern, not the words
Choose the type that fits what you are showing: a result, a mistake, a question your viewers ask.
Make it about your niche
Swap in your product, your audience and a concrete detail. Specific numbers and places beat general claims.
Film the first two seconds
Say the hook while something already happens on screen, and put it in the caption so it works without sound.
YoTrends does this for you: it finds the angles rising in your niche and writes the script, with a hook built on what works there now.
Questions
What is a TikTok hook?
The first line or first two seconds of a video: the part that decides whether a viewer keeps watching or scrolls on.
Where do these hooks come from?
They are the opening lines of public TikTok videos with at least 50,000 views in the niches YoTrends tracks, taken from the videos' speech. Each week a model labels the hook type and niche and drops lines that are unclear, unsafe, sponsored or not in English.
Can I use them in my videos or ads?
Use them as patterns. Change the words to fit your product and audience instead of repeating someone else's line word for word.
How do I get hooks for my own niche?
Set your niche as a topic in YoTrends. It shows the angles rising there, with real opening lines from TikTok, and writes a script with a hook for the angle you pick. The free tier covers your first script.
Get hooks written for your niche
Free tier, no credit card. Set your topic and get a script with a hook built on this week's trends.
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